US bank JPMorgan Chase has returned to advertising on YouTube only after developing its own algorithm that ensures its ads are not placed around questionable content. The tool was built by the bank’s ...

YouTube's recommendation algorithm focuses on individual videos, not channel averages. YouTube aims to show videos that align with your interests and preferences. The algorithm doesn't punish channels ...

YouTube advises focusing on your audience, not the algorithm. A view indicates intentional watching, not just scrolling past a video. Prioritize storytelling over targeting a specific video length.

Although Gen Z-ers and millennials both stream large quantities of video, how Gen Z discovers content is radically different from how their predecessors do so, putting an even greater importance on ...

YouTube creators are reporting significant drops in views and impressions, with many speculating that YouTube’s recent algorithm changes—and the increasing role of AI—are behind the sudden decline.