A version of this article appeared in the Spring 2018 issue of strategy+business. In today’s globally interconnected, fast-paced business environment, nearly every important initiative — whether it’s ...

The most simple definition of cross-functional teams (or CFTs) is groups that are made up of people from different functional areas within a company—marketing, engineering, sales, and human resources, ...

While most of us involved in product design and delivery will agree that innovation is complex, we all have different reasons as to why it’s so hard. My theory? Successful innovation must involve ...

During my first foray into marcomm leadership, every project seemed on fire. If the project was due at 3 p.m., the first draft was ready at 2 p.m., giving little time for adjustments. I noticed this ...