To grow your agency, you need to lose some clients. While it sounds crazy at first, there is actually value in that thought. Understanding why clients leave enables you to improve your acquisition and ...

What Is Customer Churn Rate? The customer churn rate is a critical metric that evaluates how well a brand retains its customers. It represents the percentage of customers who stop making purchases or ...

Churn rate refers to the percentage of customers or subscribers who stop using a product or service over a specific time period. For example, if a company starts the month with 100 customers and loses ...

What is enterprise SaaS churn, and at what stage should a brand be worried about its customer churn rate? We've asked the experts. Enterprise SaaS companies have a constant worry; what’s our churn ...

Churn gets a lot of bad press. Yes, it is complex and confusing, but as a metric, it is helpful. In the early stages of building a company, churn gives you quick feedback, which other metrics seldom ...

Lee Davis is a tech analyst who has been covering the document imaging industry for over five years. Currently, Lee is the Associate Director of Software and Scanners at Keypoint Intelligence, where ...

Revenue attrition, or churn, refers to the loss of business revenue from one period to the next. This calculation is common in companies with customer accounts and reoccurring revenue. Tracking ...

LONDON--(BUSINESS WIRE)--Quantzig, a leading analytics advisory firm that delivers customized analytics solutions, has announced the completion of their new article on the importance of customer churn ...

There’s nothing worse than putting your time and energy into converting leads only to see them stop using your product a month later. The ability to secure and satisfy these customers will result in ...

What Is Gross MRR Churn Rate? The gross monthly recurring revenue (MRR) churn rate is a metric used by SaaS companies to estimate revenue losses from service downgrades or subscription cancellations ...